Mateja is passionate about branding, marketing and UX. She has been writing & creating stories since she was a little girl. But, that wasn’t enough for her. She found herself first in branding, then Fabula came as an vision she just had to make true. She doesn’t believe in work-life balance in entrepreneurship but nature as rehabilitation and inspiration. Inherited love for stationery from her grandfather. She is a strong believer in visions.