Saša Ivanović

Founder & CEO @Centar Zlata

Saša Ivanović, PhD, is the founder and CEO of Centar Zlata, a leading Croatian company specializing in the distribution of investment-grade precious metals in physical form.

Before launching Centar Zlata, Ivanović carved out a career in the financial sector, where he led a branch of a global brokerage house in Zagreb. Recognizing the potential of gold as an investment tool, he ventured into establishing Centar Zlata.

Today, Centar Zlata dominates the Croatian market as the primary distributor of gold and silver bars and coins, with branches in major Croatian and Slovenian cities, along with an online presence. Ivanović frequently appears as a guest on various television and radio programs, offering insights as a financial analyst and expert in precious metals.